Privacy Policy

At HK PENGYUE NETWORK TECHNOLOGY LIMITED (referred to as “we”, “us”, or “our”), we are committed to protecting your privacy and ensuring that your personal data is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website pyfashionex.com (the "Site") and use our services.

By accessing or using our Site, you agree to the terms outlined in this Privacy Policy. If you do not agree with the practices described here, please refrain from using our Site.

1. Data Controller

HK PENGYUE NETWORK TECHNOLOGY LIMITED is the data controller responsible for your personal data. If you have any questions regarding the processing of your personal data, please contact us at:

Contact Information:
Email:[email protected]

2. Personal Data We Collect

We collect personal information that you voluntarily provide to us when you use our Site, place an order, register an account, or contact us. The types of personal data we collect include:

· Personal Identification Information: Name, email address, shipping address, billing address, phone number.

· Payment Information: Credit card details, billing information.

· Account Information: Username, password.

· Transaction Information: Order history, products purchased, shipping details.

· Technical Data: IP address, browser type, operating system, device type, and other technical identifiers related to your use of our website.

· Communication Data: Correspondence and feedback from you (e.g., emails, chats, surveys).

3. How We Use Your Data

We use the personal data we collect for the following purposes:

· To process and fulfill your orders, including shipping and billing.

· To improve your experience on our Site, personalize your shopping experience, and provide customer support.

· To communicate with you about your orders, account, and other inquiries.

· To send promotional emails or newsletters (only if you have opted-in).

· To comply with legal obligations and protect our rights and interests.

4. Legal Basis for Processing

Under the EU General Data Protection Regulation (GDPR), we rely on the following legal bases for processing your personal data:

· Contractual Necessity: Processing is necessary to fulfill the terms of your order and deliver the products and services you have requested.

· Legitimate Interests: We may process your data for the legitimate interests of running and improving our business (e.g., improving the Site, fraud prevention, direct marketing).

· Consent: We may rely on your consent for certain processing activities, such as sending marketing communications. You can withdraw your consent at any time.

5. Data Sharing and Third Parties

We do not sell or rent your personal data to third parties. However, we may share your information with trusted third-party service providers who assist us in operating our business, such as:

· Payment Processors: For processing payments securely.

· Shipping Companies: To deliver your orders.

· Email Service Providers: To send order confirmations and marketing emails.

· Analytics Providers: To analyze usage patterns and improve our Site.

We ensure that all third parties we work with comply with data protection laws and handle your information securely.

6. International Data Transfers

As we are based in HK, your personal data may be transferred to and processed in countries outside the European Economic Area (EEA) or your country of residence. We take appropriate measures to ensure that your personal data is protected in accordance with EU data protection standards, including the use of standard contractual clauses or other legal mechanisms for international transfers.

7. Your Rights

As a data subject, you have certain rights regarding your personal data, including:

· Right to Access: You can request a copy of the personal data we hold about you.

· Right to Rectification: You can request correction of any inaccurate or incomplete data.

· Right to Erasure: You can request deletion of your personal data, subject to certain conditions.

· Right to Restriction: You can request restrictions on the processing of your data in some circumstances.

· Right to Object: You can object to the processing of your data for direct marketing purposes.

· Right to Data Portability: You can request to receive your personal data in a structured, commonly used, and machine-readable format.

· Right to Withdraw Consent: If we are processing your data based on consent, you can withdraw it at any time.

To exercise these rights, please contact us using the details above.

8. Data Retention

We will retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When your personal data is no longer required, we will securely delete or anonymize it.

9. Security of Your Data

We use appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse. These measures include encryption, secure servers, and access control. However, please note that no data transmission over the internet can be guaranteed 100% secure.

10. Cookies and Tracking Technologies

Our Site uses cookies and other tracking technologies to enhance your user experience, analyze website usage, and serve targeted advertisements. By using our Site, you consent to the use of these technologies. You can manage your cookie preferences through your browser settings.

For more information, please refer to our Cookie policy.

11. Changes to this Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page, and the "Effective Date" will be updated accordingly. Your continued use of the Site after any changes signifies your acceptance of the updated Privacy Policy.

Thank you for trusting HK PENGYUE NETWORK TECHNOLOGY LIMITED with your personal data. If you have any questions or concerns, please do not hesitate to contact us.